August 5th , 2011

BOOK4TIME AND SPROUT SOCIAL FORM SOCIAL MEDIA PARTNERSHIP

RICHMOND HILL, ON - August 5th , 2011 - Book4Time, Inc., the world’s most robust spa software, has signed an exclusive deal with Sprout Social, which will integrate a suite of powerful social media management tools within the Book4time platform. Sprout Social has introduced their clients to millions of potential customers through its powerful prospect search tools.

The partnership will provide clients with powerful social media tools:

• Manage your entire social media presence from one intuitive platform
• Find new, targeted customers with our advanced local search technology
• Monitor your brand across social media and the web
• Build loyalty through meaningful engagement with your audience
• Measure success & optimize your social outreach
• Save time while increasing the effectiveness of your social media efforts.

“We selected Sprout Social as they have built the best social media management platform in the market and as the product is very intuitive to both manage and grow your social media presence,” said John McDonald, COO of Book4time. “Our clients look to Book4time as a true partner to help grow their business and Sprout Social will add great value to our solution.”

“We’re very excited to be partnering with Book4Time and providing much-needed tools to their clients,” says Justyn Howard, CEO of Sprout Social. “Word of mouth marketing is increasingly important to Spas and salons, with social media at the center of it. With this new relationship, Book4Time clients will have a clear advantage.”

Book4Time’s web-based spa management system has completed over 20 million real-time spa appointments and currently averages over 500,000 appointments every month, peaking at nearly 40% coming from Book4Time’s reservation portals.

About Sprout Social:
Sprout Social delivers comprehensive tools that allow businesses to efficiently and effectively manage and grow their social presence across multiple channels and turn social connections into loyal customers. The web application integrates with Twitter, Facebook, LinkedIn, Foursquare and other networks where consumers are engaging with businesses and brands. In addition to communication tools, Sprout Social offers contact management, competitive insight, lead generation, analytics and more – all in a package that’s intuitive and easy to use. The company recently received Series A funding from Lightbank, the investment vehicle launched by founders of the popular Groupon social coupon platform. For more information, visit http://www.sproutsocial.com.

About Book4Time:
Book4Time is the world’s most robust spa software, utilized in day spas, hotel/resort spas, med spas, salons and franchises. With its unique cloud-based platform, Book4Time allows the seamless management of several locations through one convenient website. Book4Time spa management solutions offer industry leading modules for scheduling, inventory and staff management, CRM (including loyalty points and gift certificates) and advanced analytics reporting. For more information please visit www.book4time.com.

Media Contact:
John McDonald
COO
Book4Time
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(905) 707-0070 x 212